All Your Runners’ Data, Finally in One Place.

RUNGP’s CRM is built for the running industry—tag, track, and nurture every contact across races, campaigns, and channels.

Built for the Way the Running Industry Actually Works

Manage every runner, race, and campaign from one simple, all-in-one hub.

Unlimited Contacts, One Price

Store as many leads as you need. No tiers. No penalties.

Real-Time Sync

Auto-update contacts from registration platforms and forms.

Smart Segmentation

Personalize messaging based on behavior, tags, or race history.

The Heart of Every Marketing Workflow

Automate Every Step

Trigger emails, SMS, or automations based on contact tags

Build Custom Pipelines

Create tailored pipelines for races, retail partners, or sponsors.

Track What Converts

See exactly where leads come from — and who drives the most value.

From Cold Lead to Loyal Registrant

See the full journey of your audience — from first touch to lifelong engagement.

Every message, signup, and interaction is tracked, automated, and optimized for growth.

Perfect for Races, Retailers, Crews, and Clubs

Races: centralize years of participant and performance data

Retailers: track customers, offers, and in-store activations

Run Crews & Clubs: manage member communication in one place

Turn Data Into Action—Effortlessly.

See every interaction, trigger, and trend in one seamless view — all from a single dashboard.

Join the Movement

See the CRM Built for the Running Industry.

Join dozens of events, teams, and sponsors already running their marketing through RUNGP.

Experience how effortless runner management can be — from first signup to repeat registration.

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