Hear the Stories
Behind RUNGP
Conversations on CRM, SMS marketing, and the future of engagement in the running industry.
The Mission Behind RUNGP
Why RUNGP exists—and how SMS is transforming race engagement.
RUNGP’s 30-second pitch
Biggest challenge entering the industry
Success story: BMW Dallas Marathon
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SMS Marketing for Endurance Events
Practical strategies to boost engagement, conversions, and retention.
SMS vs. email performance benchmarks
What to send & how often
How to grow your SMS list
CRM for the Running Industry
How RUNGP helps races increase engagement and ROI using first-party data and SMS.
Pivoting from agency to SaaS
Why SMS outperforms email
How AI elevates race marketing
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Built for the Running Industry
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